A Customer is the most important person in our business
A Customer is not dependant on us. We are dependent on them.
A Customer is not an interruption to our work. They are the purpose of it.
A Customer does us a favor when they call or write. We are not doing them a favor when we service them.
A Customer is part of our business, not an outsider.
A Customer is not just money in the cash register. They are human beings with feelings, not unlike our own.
A Customer deserves the most courteous attention that we can give them. They are the Lifeblood of this and every business. They pay our salaries. Without them we would have to close our doors.